The Process > The Hype
Not your typical website. No fluff. No fake hype. Just real talk. I’m Armaan, founder of Boost and CEO of AU Tech. I started selling at 14, closed brand deals before 18, and built Boost from the ground up. This space? It’s where I unpack the mindset, missteps, and momentum behind genuinely building something.
Sometimes it’s just me. Sometimes it’s conversations with people doing cool stuff. But always, it’s about clarity, execution, and redefining what success really means.
If you’re building something or thinking about it, tune in
Boost With Armaan
Whether you're navigating change, building something brave, or simply craving a real conversation
I'm here for it
The Journey
Fueling Growth Through Every Chapter
2020
The Leap
Started young. Stayed sharp. (2020–2023)
At 14, I joined AU Technologies, not for experience, but to contribute. I began in sales, then expanded into procurement and onboarding international brands. By the time I was 16, I had signed distribution deals with 9 global tech names, helped run sales and marketing for over 10 of them across Pakistan, and built a national distribution network, all while finishing O Levels.
2023
The Breakthrough
Took over. Built new. (2023–2025)
Later, stepping into the role of CEO wasn't about status. It meant doing the work deeper, smarter, and at scale. I streamlined operations, expanded teams, and launched Boost, a D2C tech-lifestyle brand built for the next generation. Every element, from product design to customer journey, was hands-on. It wasn't just about shipping products. It was about building something that feels different.
Dual Hustle
Business by day. Exams by night. (O & A Levels)
Throughout, I kept showing up to both school and business. I wrapped up A Levels while running a growing company. The pace was real, but so was the vision.
What drives me
Not hustle. Not hype. It's about clarity, making decisions with intention and building systems that scale and a mindset that lasts longer than trends.
I'm not here to repeat stories. I'm here to rewrite what youth-led brands can look like in Pakistan.
Testimonials
What People Are Saying
Real journeys. Real shifts. Real impact.
Also read the some of the latest buzz.
Sharing a bit more through words, give it a read.
